We won’t bore you with all the acronyms and jargon.  Let’s just say that MSV’s direct marketing data processing team can save you money, help you mail smarter, and provide all the services you need—simple or complex.

DP is where the rubber meets the road in direct mail; wrong data or sloppy lists can render even the best-conceived campaigns as impotent as a eunuch.  Let us handle your data needs, and your project will go to the right people with the right information. 

MSV provides all the tools you need to maximize deliverability and make your data as clean as it can be:

	Data enhancement and overlays to learn more about your house file
	National Change of Address and LACS to capture those who have moved
	Data scrubbing:  DMA Mail Preference, Deceased Matching, and more
	DPV and CASS certification to make sure your mail piece gets delivered to the right address
	Mapping to locate ideal markets based on your customer/prospect list
	DSF to match your list against all USPS delivery points
	Appending of data to your house file (including phone number and e-mail appending), including reverse appending
	Database analytics including profile modeling and response modeling

All right, enough with the high-tech talk!  Let’s just summarize by saying all of the above services—and the additional data processing tasks MSV can do—get your project off to the right start.  Let us be your complete data processing source for direct marketing!